Oferty pracy – E-commerce & Digital marketing

KEY RESPONSIBILITIES  

• Develop, implement, and manage effective SEA campaigns across Google Ads and Microsoft Ads.
• Optimizing product data feeds to improve campaign performance and maintain data accuracy.
• Monitor and analyze campaign performance for improved ROI and overall campaign effectiveness.
• Efficiently manage campaign budget to achieve business objectives and drive optimal results.
• Conduct A/B tests on ad creatives, landing pages, and other campaign elements to identify high-performing variations and optimize conversions.

REQUIREMENTS

• Fluent in English and German
• Experience in managing and optimizing SEA campaigns, knowledge of Google Ads and Microsoft Ads.
• Knowledge of feed management techniques and strategies
• Strong analytical skills and the ability to interpret data
• Excellent understanding of digital marketing principles and best practices
• Experience with A/B testing and conversion rate optimization
• Ability to manage budgets effectively and drive cost-efficient results
• Communication and presentation skills